How to bet on Eurovision: Our expert’s golden rule for betting on the Song Contest

Our Eurovision superfan shares his sage advice...

Finland's Eurovision singer Käärijä performs


I hope those vocal cords are warm because the Eurovision Song Contest final takes place this Saturday.

It’s fair to say the hype is building to mega levels and Paddy’s traders are in tune having already priced up the latest Eurovision odds.

Sweden are the hot favourites as 2012 winner Loreen is back and bidding to become the second repeat champion in the history of the competition joining a certain Johnny Logan.

Eurovision guru Stephen Cass joined our top trader Frank Hickey on a very special Eurovision Tipping episode of our From The Horse’s Mouth podcast – and he shared his golden rule to betting on the event.

Stephen Cass:

“It’s probably easier to read the form and the prices are frequently wrong. That’s why it’s such a good punting medium.

“It’s the biggest, most beautiful, dirty, each-way market you’ll ever see in your life. There’s realistically only about seven songs that can finish in the places and you’re getting three places. There’s always an each-way angle.

“You just have to be quick and react to rehearsals. It’s a much more dynamic market than a horse racing market. You can know more than the market which is very hard in horse racing as well know.

“It’s easier if you’re good at it. There’s years I’ve had awful stinkers backing France and Malta but the one golden rule is you need to be adaptable and change you mind – that can be right up to after the semi-finals.

“The worst thing you can do is go in with your favourite song last week and not be willing to be flexible when things change, when you see vocals and when you see the draws and running order.

“You can be made to look a fool but at least make your foolishness pay by changing your mind and doing something different.”

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