Paddy Power step up to the oche as Champions League of Darts sponsors

There’s a lot to love about Brighton. The Palace Pier, the Pride Parade, Chris Hughton’s beaming smile and now big time darts brought to you by Paddy Power!

Paddy Power are delighted to announce they are sponsoring the Champions League of Darts in Brighton, where the top eight players on Planet Darts are set to throw down over two drama-filled days of action.

World number one Michael van Gerwen is joined by world darts champion Rob Cross, UK Open and World Matchplay winner Gary Anderson, Peter Wright, Daryl Gurney, Dave Chisnall, Simon Whitlock and defending champion Mensur Suljovic, on September 22-23.

With over 20 hours of live broadcast on the BBC, darts fans can expect an experience as unique as Peter Wright hairstyle as we take the reins of our first major sports sponsorship in years.

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Before each session we’ll be rewarding some lucky fans with the chance to throw against five-time champion of the world Raymond van Barneveld, whilst the action is called by silky voice of darts, Russ Bray.

Oh, and that’s not all! We can’t just let the players have all the fun, so we’re also buzzing to announce that if there is a 9-dart-finish during the main event, there will be a staggering pot of £50,000 shared amongst the crowd.

If that doesn’t get you bellowing ‘Chase The Sun’, then nothing will!

The tournament will take place at The Brighton Centre, where the audience will be given the chance to sit in the ‘best seat in the house’ – on stage, that is, with free food and drink thrown in for good measure.

Asked about the announcement spokesman Paddy Power said: “You may have seen the darts before, but you’ve never seen Paddy Power do the darts.

“We’re taking on the three-year sponsorship of the tournament in Brighton, and fans can expect the usual drama of the arrows alongside a world-first darts experiences. And plenty of beers – Da, da da da da, da da da da, da, oi oi oi!”

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